In 1982 John and Kris Erickson started Maverick Books in their garage in Perryton and self-published the first Hank the Cowdog book. It was an act of desperation by a young author whose writing had been rejected by every major publisher in the U.S. It has turned out well for John. After 30 years the Hank series has sold almost eight million copies, and John has retained movie rights and creative control. In his workshop, John will talk about his experiences, the good and the bad, and about self-publishing in general. Is it an option that others should consider? How do you get started, and how do you find an audience?
John R. Erickson, a former cowboy and ranch manager, is gifted with a storyteller’s knack for spinning a yarn. Through the eyes of Hank the Cowdog, Head of Ranch Security, Erickson gives readers a glimpse of daily life on a ranch in the West Texas Panhandle. This award-winning series of books and audio books is in school libraries across the country, is a favorite among home schoolers, and has sold eight million copies. Publishers Weekly called Hank a “grassroots publishing phenomena,” and USA Today said this is “the best family entertainment in years.” The Hank series began in 1983 as a self-publishing venture in John and Kris’ garage in Perryton, Texas.